With over 20 years of experience in UX and product design, I’ve led the creation of impactful digital experiences spanning fintech, social platforms, and global search personalization. My background combines digital marketing expertise with product design thinking, enabling me to craft solutions that are both innovative and user-centered. I have extensive experience building and scaling design systems, and have led large, cross-functional teams to drive consistency, efficiency, and high-quality design across complex product ecosystems.

I thrive in ambiguity—whether navigating emerging technologies or shaping clarity from undefined problem spaces. I’m especially passionate about transforming high-level ideas into real-world impact, guiding initiatives from early vision through launch. Partnering closely with cross-functional teams and executive leadership, I often lead lab-like initiatives built for fast iteration, user insight, and strategic learning.

Curious, adaptive, and outcome-driven, I learn new domains quickly and bring teams together to deliver user-focused results at scale. I’m excited to bring this blend of strategic leadership, design craft, and entrepreneurial mindset to the challenges ahead.